The Starter Brand & Website
Jumpstart your business in style with a professional brand & one page website to launch your services with confidence and success.
So you are starting a business, have an idea to pitch or are creating an MVP for your app or product.
You know you need it to look slick with a professional brand, logo & website.
Since you’re in the early stages, a full on brand + website seems like overkill and you want to be mindful and efficient with your time and energy resources.
That’s where the The Starter Brand & Website comes in.
Everything you need to launch & pitch your product or service in a way that says “Hey! I’m professional, polished, and you can trust me.”

FOR ENTREPRENEURS READY TO LAUNCH THEIR BUSINESS efficiently
WITH THE The Starter Brand & Website PACKAGE YOU’LL GET:
CUSTOM BRANDING
- Custom Brand Questionnaire to help you gain clarity in your brand goals, determine your target audience and create a brand that will be magnetic to your ideal client
- Mood Board to be our North Star as we develop your brand
- Color Palette (5-7 colors)
- Typography design (Accent, Header & Body fonts)
- 1 Primary logo design
- 1 Alternate logo design
- File Format Deliverables: Full Color, Grayscale and Inverted PNG & VECTOR
A STUNNING ONE PAGE WEBSITE WITH THE FOLLOWING SECTIONS
- Custom Welcome Banner
- Your Intro Video
- Your Story
- Ways to Work with you
- Press Section
- About Your Services
- Testimonials + Results
- Last Love Note + Call to Action
- Contact Form
ADDITIONAL SUPPORT
- Standard SEO Setup
- Automatic backup software installed tocreate daily backups of your site and store them in the cloud of your choice
- Domain Name & Hosting setup and training (the digital address for your website)
- Unlimited support inside VIP Client Portal while we work together to build your site
- 1 Week of Post-launch VIP Client Portal support
- Custom 60 minute Video tutorial so you know exactly how to navigate, create, and manage content on your site with ease
HOW IT WORKS
We’ll spend 4 weeks working together to craft your brand & website
WEEK 1: Developing your site Strategy
We'll spend the first week working together to strategize the brand, copywriting and layout for your website. This intentional planning will set you up for success in your business.
We’ll strategize your new brand! You’ll complete a brand survey and make a Pinterest board (everyones favorite part).
Customize our plan for what sections you need on your site and all the elements to go along with it like header images and testimonials.
I’ll guide you through my signature framework for creating content and copywriting for your site that will get clients banging down your door to work with you
WEEK 2: Designing your Fabulous New Brand
Establishing the tone of your new brand will ensure it PERFECTLY represents you online.
We’ll review your mood board + color palette options created using inspiration from your Pinterest board Website Inspiration Homework.
We’ll design your primary alternate and favicon logos based on your Mood Board and Brand Questionnaire and go through 2 rounds of revision so that your online presence perfectly captures your offline essence.
A 15 page brand usage guide containing your main logo, logo variations, fonts, color palette and inspirational images all together in one neatly packaged page.
WEEK 3: Website Design + Development
Your website is coming together!
It’s happening! I’ll create a fully functioning demo version of your site to see all of your hard work in action.
We’ll go through 2 rounds of revision to make sure you love your digital home.
WEEK 4: Go LIVE and Celebrate! 🥂
Your site goes live this Week! You'll get a customized video tutorial so you know exactly how to navigate, create, and manage content on your site with ease.
You’ll learn you everything you need to know to update your website, add blog posts and swap out text and images. You’ll receive a custom 60 minute video recording to reference any time and share with your team.
We’ll go through some basics for driving traffic to your site and *YOU* will do something amazing and fun to celebrate your launch and fabulousness.
We’ll check back in a week after your site is live to see if you need any final changes or advice on how to keep the train running. Congrats, you did it!
YOUR INVESTMENT IN THE Starter Brand & Website PACKAGE IS $5997 USD
Payment plans available
AND OF COURSE... BONUSES!
BONUS: BRAND LAUNCH IMAGES
3 Custom designed and branded images for you to post across your social media platforms to celebrate and generate hype about your new brand!
BONUS: WEBSITE LAUNCH IMAGES
6 Custom designed images showcasing your new website and promoting your launch for you to post across your social media platforms to send traffic to your new site. We'll even include vertical images for Instagram and Facebook stories!
BONUS: LOGO FILE USAGE GUIDE PDF
Design can feel like another language. JPG, EPS, PNG? This guide will walk you through what file type to use for every part of your business. Making a t-shirt? Printing a poster? Just reference this PDF and you’ll know exactly which file to send along!
BONUS: BRAND PHOTOGRAPHY GUIDE PDF
We all know a photo is worth a thousand words - this guide will show you some handy tips and tricks for choosing stock photos and planning a photoshoot to get the PERFECT images for your site.
Liz's website received 11,000 views and 100 new email subscribers just 3 weeks after launching her new site
- Mel first began by creating a beautiful color palette. What I love about Mel is that she takes revisions and feedback and transforms it into the next level that you didn’t even think was possible.
- Each step of the way, Mel was a great communicator. We used her client portal for easy communication and deliverables.
- Everyone who’s visited the site has said “It’s so calm and peaceful.”
- I launched 3 weeks ago and already have 100 newsletter signups and 11,000 visitors.
- Her team is also available for any maintenance updates which has given me peace of mind.
- People with chronic fatigue syndrome has told me that my blog gives them hope and this wouldn’t be possible without the magic that is Mel.

"Mel will deliver for you. At the final handoff she records a video and provides you with an organized packet of info with everything you need to update your site. Just go with Mel - it's the best decision you'll ever make."
"Mel is, hands down, one of the best investments I've ever made in my business and myself."


FAQ
First, click here and fill out the form to get in touch with me. From there, we’ll set up a complementary discovery call to explore what you’re looking to create and how we can best work together.
After that, I’ll send along a Work Agreement and an Invoice to hold your spot.
Then, you’ll get a Welcome Packet with instructions for how you can get started right away!
We accept all major debit and credit cards. Payment plans are available, please reach out here to discuss your options!
I specialize in working with online entrepreneurs who are looking to share their story online in service of others. This means I work with Coaches, Bloggers (Food, Yoga, Wellness), Authors, Speakers, Artists, Digital Influencers, Registered Dietitians, Chefs, Therapists, Lawyers and basically *anyone* building a brand online.
Still not sure? Click here to get in touch and we can hop on the phone to discuss if it’s a good fit!
Click here to view some of my favorite projects! No matter what your brand is we will find the perfect design for you. We can create anything you want for your brand and website – whether you are a CPA or a non-profit, we can develop custom branding that works for you.
I am usually booked out 4-6 weeks in advance.
I will contact you within 48 hours (Mon-Fri) of receiving this contact form to schedule a free discovery call.
Marion earned $5k just 1 month after launching her new brand & website
- My new website has brought me so much confidence, I’m SO excited to share it with people and they love it.
- What I loved most about working with Mel from our very first call was her process. I always knew where we were at, what was coming up, what was expected.
- The timelines were so clear and it made me feel really comfortable and like I could trust her with the vision of what I was trying to create.
- I brought in about $5k of revenue in my first month which just blew me away.
- What I really love about Mel is that she held space for me to dive deep on the kind of business that I really wanted to create.

"I would recommend Mel to any ambitious women who are ready to step into their power and serve their clients with more energy and enthusiasm."
"In the last three days, I've had 2 people say to me that they are sending me business because of my website."
- Mel helped me create copy that converts.
- A current client of mine read the copy which Mel helped me draft out and he said ‘It was like you were speaking to me.’ And because of that I was the type of attorney he wanted to work with.
- I literally just received an email from someone saying my website is fabulous. How many attorneys out there get people telling them their websites are fabulous?!

"My website is damn fabulous. It was made by Mel Judson and ya'll should use her."
NOW IS THE TIME TO Take charge of your story
Let’s create your perfect brand + website together.
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