Online Marketing Archives

5 Homepage Hacks for Coaches to Automate Your Lead Generation

Does your homepage make your heart sing, and tell your story loud and clear? More importantly, does it inspire your potential clients to work with you? If not…that’s *totally OK*. We all start somewhere! Here’s a little secret from a professional website designer — you don’t necessarily need a website overhaul to make your homepage amazing (crazy, I know!) In fact, you can make your site pretty dang sparkly in just a couple of hours if you’ve got the right plan. It doesn’t matter if you’re rocking a DIY site. You can still have a message that’s as authentic and … Read more

My 2023 Online Business & Marketing Strategy Revealed

Are you ready for a behind-the-scenes look at my online business and marketing strategy for 2023? As the online business world is constantly changing and evolving, I want to share with you the strategies that are working for me and where I plan to focus to grow and optimize my business this year. From blogging and Pinterest to online workshops, website templates, and even a rebrand of my agency, I’m sharing my entire approach to growing my brand and reaching my goals. I’ll even share my thoughts on how I’m handling my totally defunct social media accounts. Additionally, I want … Read more

5 Steps to Automate your Service-based Online Business in 2023

Have you been doing anything and everything inside your business, thinking you’re the only one who can really run things the right way? Or maybe you already know that your business could use some systems, but you aren’t quite sure what steps to take to automate your business? If you’re getting frustrated because you keep hitting a ceiling or plateau in your service-based online business and revenue, it’s probably because you need to build a team and a scalable offer where you’re NOT the product. The difference between being a business owner VS being owned by your business is in … Read more

Does your online business really need a professional website?

This one is for all the online business owners out there who have been running their business mainly on social media. Posting daily on Instagram, Facebook, Tiktok etc. Social media can be a valuable tool for any online business, but here are some reasons why it’s important to have a professional website instead of relying solely on your social media profiles: Social Media SUPPORTS your brand BUT your brand should NOT depend upon it to survive! A Website should be the main hub for your business where you send ALL your traffic from social media, content marketing and email marketing. … Read more

Top 5 SEO tips and tricks for online business owners

If you’re an online business owner, chances are you’ve struggled with social media at some point or another. It’s a common problem—you know you need to be on social media to generate leads, but having to show up on social media constantly can lead to burnout and unpredictable revenue. Social media can be a great supplement to your marketing strategy, but if you are looking for a long-term, stress-free way to create content for your business that doesn’t disappear every 24 hours, SEO is the perfect strategy for you. What is SEO? SEO (Search Engine Optimization) is how you make … Read more

Instagram DM’s Cold outreach that actually works

Today I wanted to share with you something that came up in our SBE group coaching call this week that I think will be helpful for you if you use Instagram to reach out to ideal clients for your business. On the call we were talking about how especially if you’re just getting started with your business and you don’t have a big audience to reach with your insta posts or emails, a really powerful way to get clients is to reach out to people actively and build relationships through Instagram DM’s. I know, I know – it’s easy to say that but what do … Read more

Why you should NEVER use Linktree as your website link in your Instagram bio and what to do instead.

Something CRAZYYY happened on Instagram yesterday – ALL Linktree links were marked as SPAM and were temporarily broken. If you are using a Linktree link in your Instagram bio, this means you were effected and some people who tried to click on your bio link got a notification that the link was marked as SPAM! Linktree is a popular 3rd party app you can use to get around the “one link” rule on Instagram. The app creates a Linktree branded landing page for you to add multiple links to, and then you add the Linktree branded link to your Instagram bio. It … Read more