Does your online business really need a professional website?

This one is for all the online business owners out there who have been running their business mainly on social media.  Posting daily on Instagram, Facebook, Tiktok etc. Social media can be a valuable tool for any online business, but here are some reasons why it’s important to have a professional website instead of relying solely on your social media profiles: Social Media SUPPORTS your brand BUT your brand should NOT depend upon it to survive! A Website should be the main hub for your business where you send ALL your traffic from social media, content marketing and email marketing. … Read more

Top 5 SEO tips and tricks for online business owners

If you’re an online business owner, chances are you’ve struggled with social media at some point or another. It’s a common problem—you know you need to be on social media to generate leads, but having to show up on social media constantly can lead to burnout and unpredictable revenue. Social media can be a great supplement to your marketing strategy, but if you are looking for a long-term, stress-free way to create content for your business that doesn’t disappear every 24 hours, SEO is the perfect strategy for you. What is SEO?  SEO (Search Engine Optimization) is how you make … Read more

Instagram DM’s Cold outreach that *actually* works

​ Today I wanted to share with you something that came up in our SBE group coaching call this week that I think will be helpful for you if you use Instagram to reach out to ideal clients for your business. On the call we were talking about how especially if you’re just getting started with your business and you don’t have a big audience to reach with your insta posts or emails, a really powerful way to get clients is to reach out to people actively and build relationships through Instagram DM’s. I know, I know – it’s easy to say that but what do … Read more

Why you should NEVER use Linktree as your website link in your Instagram bio and what to do instead.

Something CRAZYYY happened on Instagram yesterday – ALL Linktree links were marked as SPAM and were temporarily broken. If you are using a Linktree link in your Instagram bio, this means you were effected and some people who tried to click on your bio link got a notification that the link was marked as SPAM! Linktree is a popular 3rd party app you can use to get around the “one link” rule on Instagram. The app creates a Linktree branded landing page for you to add multiple links to, and then you add the Linktree branded link to your Instagram bio. It … Read more

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